Here’s How You Can Actually Make Money With YouTube
Given that YouTube, as everyone know it, has been around since roughly 2005, the unfortunate answer to the question right now is simply that you don’t. Actually, even in the beginning, it wasn’t easy to make money on YouTube because the ad revenue sharing program was by application only. There weren’t any specifically disclosed metrics behind it. It had to do with a subscriber count and a total number of views over a period of time (like the current partnership program as of the time of this writing) but pegging exact numbers was ultimately behind-the-scenes and not at all the full picture by which your channel’s content was judged.
The entertainment industry as a whole is often referred to as having Byzantine (Byzantian?) Economics, which is a way of saying even if there is a method to it, it’s so complex in its structure and unpredictable in its paradigm shifts that you could (paradoxically) improve your odds by going for pure chance. To put it another way, there are statisticians who will tell you you’re better off drawing numbers out of a bag to come up with a potentially winning lottery ticket than to try and come up with random numbers out of your own mind. Here are ways to create money with youtube:
1. Use YouTube to get traffic to your website and blog.
If you’ve got a website or blog which brings in income, you need traffic. Many websites were hard-hit by Google’s Panda, Penguin and Hummingbird updates. If this happened to you, you’re hurting. You can use YouTube to not only regain traffic, but also increase it. Get started with the Creator Playbook. Once you’re set up, consider repurposing some older content into videos, as well as creating new videos. Make sure that you link to your own website in the first line of your video descriptions, so you can funnel your YouTube traffic to where you want it to go.
2. You’ll need to post 2–3 times per week.
You know the term ‘fake it till you make it’? Well, if you want to be a full-time YouTuber, you have to start acting like one. That means you need to post regularly , very, very regularly. Think about it, you don’t only go to work once a month and tell your boss ‘sorry, I was busy, but I am back now!’. Instead, you go to work every day, no excuses. You need to do the same on YouTube. You’ll need to post all the time to build your audience and ensure you have a steady stream of views.
3. Become a YouTube Partner and Make Money From Ads.
The first revenue stream you’ll likely explore is ads. You’ll need to set yourself up as a YouTube Partner, which is easily done in the Creator Studio section of your YouTube account by going to the Channel menu to verify your account and enable Monetization. After you become a Partner, you’ll need to have an AdSense account to opt into Google’s advertising network to actually get paid and see ad revenue reports.
Can you make real money with YouTube? Absolutely. Are you going to generate a massive income by relying on impression-based ad revenue? Probably not. Instead, you need to identify ways in which you can leverage YouTube’s network to accomplish revenue streams.