A huge population of the world today is into television and social media. These forms of entertainment get to be a door that opens a huge array of possibilities. Most of the time, there comes a word, action, or person that gets to be the talk of the town. It is what the internet calls, viral. It spreads like wildfire and eventually dies down after quite some time. Companies can make use of trends as a chance to promote and make themselves known to the general public.

According to cision.com, Trends are not just words, phrases or hashtags that are used a lot, or the trends box would look the same every day and always feature ‘and’, ‘if’, ‘the’ and ‘Justin Bieber’. Twitter says its trends are ‘determined by an algorithm’ and that they identify ‘topics that are immediately popular’.

But among everything else, you yourself can make the perfect trending topic and make a name for your own. Put yourself in the limelight. It can be very difficult because what people might like may vary and be quite unexpected. Nevertheless, there are key points that always surface whenever a trending topic comes out.

Here is a how-to on creating a perfect trending topic.

1. Have a sense of humor. Majority of what people today consider trending is funny. They seek television and social media as intermediaries for finding entertainment. Probably someone who gets a good laugh gets entertained. People call it memes. A meme is an idea, behavior, or style that spreads from one person to another. They are usually humorous and relatable. That’s what makes them trending most of the time.
2. Hashtag. Yes. We mean the number sign that’s all over Twitter, Instagram, and Facebook. But they do wonders to making a trending topic. A post or topic that is hashtagged frequently may be considered trending. Once it pops up to the worldwide or country trends, then you’re in for a treat. That means your hashtag has amounted to 2000-7000 posts and that is definitely something.
3. Know your connections. It won’t hurt to have your friends help you in spreading the word. After all, the more the merrier. The more reposts, the more people get through to seeing whatever you desire to come across.

Above all else, be genuine. A topic that isn’t all that scripted and forced out gets to be easily accepted by the audience. Due to the impact caused by technology and cyberspace, the world today is outstandingly fast-paced. But that’s what makes trends challenging and fun all the same.